Problem
The PGI Pros team needed a custom logo design and credible website presentation to establish them as leaders in the Playground Inspection industry. The PGI Pros team also needed to expose the site to enough visitors to generate phone calls and e-mails to the new business. Finally, PGI Pros needed a complete hosting and e-mail solution.
Benefits
PGI Pros achieved the #1 position within the popular search engines for popular industry search terms. They also received the benefit of a powerful and easy to use CMS system to make updates to the site painlessly. Also, with complete hosting and e-mail management, PGI Pros was able to ensure low IT overhead and minimal training to start bringing in new business. Lastly, they received ntuitive and engaging site design to establish credibility and convert visitors into potential clients.
Solution
Clarity developed a custom logo design to center the PGI Pros's branding and marketing around. When the PGI Pros team approved the new corporate logo, Clarity developed a complete website designed around an engaging, compelling series of rotating callouts in the header of each page on the site. Once visitors came to the site these headers and attractive callouts helped compel visitors to call or e-mail the PGI Pros team. Finally, in order to get more interested visitor traffic, Clarity performed a complete SEO optimization for their website.
Technologies
Microsoft ASP.Net for custom e-commerce development. Microsoft SQL Server 2008 R2 for scalablility and performance. DotNetNuke Open Source Content Management System for enterprise level CMS. Certified search engine optimization to deliver top SEO results. Custom design to ensure consistency across website, e-mail, and all online means of communication. Complete solution for e-mail and website hosting.