Transaction Chargebacks: What Are They and How Do They Work?

What is Chargeback?

If you've landed on this page, possibly, you are also experiencing the Chargeback and related payment disputes. It isn't a new thing; customers encounter such problems but ultimately find a way out. Therefore, in this article, we’ll cover detailed information on the chargeback and subsequently, we will focus on the solutions.

A chargeback is also known as a "Payment Dispute.” In simple words, if a cardholder doesn't want the transaction to be made and request a card-issuing bank to reverse the payment, then this situation will be called Chargeback. It’s done in case of unauthorized transactions to protect the consumers from payment disputes.

A chargeback can be a stressful situation for businesses as they have to return the money to the payer. With the increasing rate of a chargeback in businesses, bearing chargeback fee becomes difficult for merchants. However, a chargeback can occur due to errors from both the business owner or the buyer's end.

For instance, if customers raise a dispute, the business/merchant will have to reverse the money to them. This is because chargebacks support the right of consumers who can ask for a payment refund if they aren’t satisfied with the product, services, or hidden charges.

You can find it similar to the traditional payment refunds, but in those traditional practices, a consumer had to contact the business owner to refund the payment personally. On the other hand, in a chargeback, the consumer is directly contacting the bank (the transaction made through) and urging them to send money back from the merchant/business's account. Similarly, it also depends upon the bank rules and regulations. As per the rules, businesses can either 'get the disputed fund back' or 'they will have to return the amount to the consumer.'

Reasons for Chargeback And How Businesses Deal With it

Different Chargebacks and How to Handle Them

There can be plenty of reasons behind chargeback or payment disputes. But don't worry, because the solution is possible once you understand the various reasons associated with chargebacks. In numerous situations, businesses can initiate the right step at the right time to avoid chargeback fees from banks.

Defective Goods / Order not Received

If a customer hasn't yet received the item they've purchased online, they can initiate a payment dispute. That's why it's always advised to keep a track of the goods that have been shipped from your end. Businesses should also keep the shipping receipts with them so that they are well prepared to handle such situations to avoid disputes.

Customer Denies the Charges

In most instances, customers refuse from their statement that they've made transactions over mail or phone. That's why if you've received an order from the Customer via phone or email, then ask the Customer to give you more information. For example- ask customers to provide you with their home address and credit card's CVV details.

Invalid Credit Card

To handle these kinds of situations, you'll first have to install a robust system. It'll help you identify expired or invalid cards, and automatically, the system will reject the payments made through them. If the card has never been used or isn't a valid credit card number and your system fails to identify it, you'll have to encounter a chargeback problem.

Other Technical Problems

Duplicate processing - It happens because of system errors. The customer purchased a single product, but the credit card being charged two times for the single product. This makes chargebacks on credit cards a usual thing.

Duplicate charge - When a customer presses the "PAY" button two times by mistake.

Human error - Accountant mistakes can also lead to this issue. That's why one should completely avoid manual processing.

So, these are the possible reasons that lead to a chargeback for your business. However, for the resolution, a chargeback process can take 60 to 90 days.

How to Resolve and Respond to a Chargeback Request

Solutions for a Chargeback

You should always be well-prepared with the essential software system and a team of experts to handle the situations. A large number of chargebacks can result in huge losses for your business. Still, after lots of contradiction, the probabilities of chargeback stay constant.

But you can keep the possibilities of chargeback minimum by providing detailed-guidance to customers. They should be well informed about what they are paying for what, the quality of the product, and the expected shipping time.

Bring transparency as much as possible in your business. This makes the buyer better understand your services and related fees for the products.

Things like the final price to be paid, the expected time of delivery, warranty & guarantee of the product, and refund policy should be clearly stated on your website.

Still, if the number of chargebacks is high, then check out your products. Try to figure out why your products are getting rejected. Also, right after the user place an order, constantly provide them the information related to tracking the product once the order is dispatched from the store to the shipping address. You can do this via emails, SMS, or both.

Businesses also have associated rights with Chargeback. If you've received Chargeback, it doesn't mean that you'll only bear the loss. Indeed, your merchant services agreement will help you in further settlements.

It should be clear and must be reflecting the buyers' rights and transparency in your product or services. It will support your business to refuse the 'appeal of Chargeback' if you're right, and your agreement is appropriate.

As a merchant/business owner, it’s a chance for you to prove and put forward the evidence against Chargeback. Similarly, you can send proof to the issuer, so they review the request. Make sure you respond quickly to such situations within the required time frame.

The time period also varies from bank to bank. Still, if the Chargeback issuer isn't accepting the 're-presentment' by you, then, in the end, financial liability between both parties will determine the last solution. For this, both parties will have to rely on the card-issuing bank.

Now you have understood the chargeback meaning. So, this was all about the various set of circumstances that occurs at the time of chargeback and how businesses can get rid of the issue with the right executions.