Business Integrations

How Business Integration Can Help You

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What, exactly, does business integration entail? The term is actually a catch-all phrase for the process of integrating your business's website or front-office property (mobile app, web app, eCommerce site, portal, marketing site, etc.) with any outside or application that can help your business run at its best, often times referred to as your back-office applications or line-of-business applications.

This can mean a complex integration with powerful CRM and ERP systems like Microsoft Dynamics Great Plains, NetSuite Oracle, SAP, Salesforce and more, or a simple integration with popular social media platforms for better marketing and customer interaction, such as Hubspot, Infusionsoft, Constant contact or Act On. The key is that business integration is designed to use the power of back-office processes and systems, exposing that to your front-office business to help your company achieve its own goals and targets, helping to maximize ROI.

Through 2020, integration work will account for 50% of the time and cost of building a digital platform. Massimo Pezzini
VP Research at Gartner

CRM & ERP Integration

If you're looking for an overall boost in efficiency across a wide range of departments and processes, then CRM and ERP integration is the most advanced and high pay-off integration you can perform for your eCommerce website.

By using the highly advanced automating features in Microsoft CRM, Microsoft Great Plains, or Clarity CRM's custom solution, you can streamline payroll, track leads, automate supply chain management, respond instantaneously to customer requests, perform HR duties, and much more. Many companies that have integrated CRM or ERP systems into their websites have been able to massively reduce their staff overhead while keeping systems or process as fast as - or faster - than they were before.

Intranet & Extranet Integration

Looking for a security or a document management solution instead? Our intranet and extranet integrations will help you store and serve up even the most secure information to the right personnel. Or perhaps you're a smaller business and you're looking for a simple marketing integration that will help you boost the online visibility of your business. Clarity can do that, too.

The bottom line is, we will help you explore your own unique business and workflow to determine the best integrations for your website.

Contact Clarity if you're ready to get started.