Scalable to Millions of SKUs
Advantages of Clarity's C2C e-Commerce
One of the greatest advantages of
C2C eCommerce is that it allows
the seller to reach a larger audience more quickly than they could on their own. Which in turn provides the
opportunity to generate a higher revenue. Not only does the seller benefit, but also the buyer. Since the
seller controls the pricing, this enables the buyer to get a better price online than if they would have
bought the item from a business. Typically, retail business have higher overhead costs which prevent them from
having the same price flexibility that individual sellers have.
Convenience is high for sellers, who can simply list an item and wait for someone to buy it without any
additional advertising, marketing costs, or legwork. C2C eCommerce offers shopping-from-home comfort for
buyers. When done well, a well-designed C2C marketplace is a win-win for both buyers and sellers alike. The
most difficult thing about C2C eCommerce is finding a platform that can handle all of the functionality of a
robust marketplace, yet not cost millions of dollars to purchase and take years to set up.
Clarity eCommerce is such a platform. It costs a fraction of what most global marketplaces cost and can be set
up in weeks and months, instead of years, and still handle millions of SKUs, with tens of thousands of buyers
and sellers. And if needed, comes in a multilingual, multi-currency model as well. It allows sellers to set up
and brand their own stores, upload and customize their own pricing for both products and services, report on
sales, track shipments, and much more. One such Clarity marketplace is
similar to Alibaba.com, but for Africa, within the first few months of being set up, it had thousands of
sellers and hundreds of thousands of SKUs, all being set up by the Sellers themselves.