ERP for Business to Business, B2B eCommerce, B2B Development Austin - Clarity Ventures
As a business-to-business (B2B) eCommerce site operator, you may be aware of the need for a smoothly integrated ERP system. However, it is helpful to learn about the customizable options and functions that are important for business-to-business sites in particular. Here are just a few of the things that your business-to-business eCommerce website should consider as you integrate an ERP:
ERP Integration with Back-Office and Accounting Software
It is important to automate your website’s integration with Quickbooks or other accounting software, and all purchases must be linked to the ERP system. Integrating your web site with the accounting department is just one component of building a powerful sales portal. For a business to business eCommerce website to be competitive, actionable items must be delivered to the right personnel at the right times.
An Effective B2B Product Catalog
To make sure that your sales are effective and purchases are as easy as possible to make, you’re going to need a functional, attractive B2B product catalog. Clarity has extensive experience with helping Business to Business eCommerce sites update, automate, and maintain their product catalogs. A product catalog at its highest-performing will reduce sales errors while allowing internal resources to process sales and requests as they happen.
A Reliable, Credible Front-End System
Most successful B2B websites implement a thorough ticket tracking system, which allows customers or site visitors to register issues to they can be addressed as quickly as possible.
There are several elements a B2B eCommerce website should provide on their front end. First, the must present a credible corporate presence, which means maintaining consistent branding across the site. Most successful B2B websites also implement a thorough ticket tracking system, which allows customers or site visitors to register issues to they can be addressed as quickly as possible. Additionally, a high-performing B2B eCommerce site will include contact form integration, which allows for drip marketing and email follow-up campaigns.
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