webinarsimprove-customer-experience-with-a-custom-product-configurator Ron Halversen, vice-president of sales and marketing at Clarity Ventures, answers the question, demonstrates the advantages of a custom product configurator. RON HALVERSEN: Hi. Ron from Clarity. Today, we're going to take a quick look at one of our clients on our eCommerce platform. We just started this website for GL Veneer. They sell a lot of custom made-to-order fine wood products, and they've got different veneers that you can custom make to order for any size and any backing on it or you can order live slabs. Today though, we're going to actually go in and custom order a wood veneer sheet on this high-end website. The first thing we're going to look at is we're going to look at some of the different attributes that are available. You can see we've got 1800 different sheet veneers available. As we go down to the filterable attributes, we can open up the sheet veneer backer, color tone and grain and see some of the different options and counts that we have once we get into the sheet veneer category. In our case, I'm going to just open up the search term. I'm going to search for a particular veneer. In this case, the cherry plain sliced. Selecting the cherry plain sliced, you can see that it's got a number of different sizes that I can custom order. As I click on any of these, it gives me the different type of backing that's available. You can see 10, 20, 10 in PSA, 10, 20, 4x8's got a number of different options. You can see these are all custom product configurations so the options change as you select one. Going back to the 4x8, we'll select the veneer two-ply and you can see now up top the cherry PS, it changed from 10 mill, 10M to an XB and change from 1237 to 1242 so it actually custom configures and builds the SKU and the product on the fly. That's custom product configurator with Clarity CEF eCommerce. Thanks for watching. Impress Your Customers Clarity has help build your custom configurator so that your customers get the exact combination they want, making your life a lot easier. Let us show you how it's done. Schedule A Demo
Ron Halversen, vice-president of sales and marketing at Clarity Ventures, answers the question, demonstrates the advantages of a custom product configurator.