The protocols involved in establishing mult-currency conversions are not easy, but with the help of a multi-currency ecommerce integration, this is made possible. For customers, their preferred currency of their country of residence must be shown to them in real time during the checkout process. This reduces confusion and purchase friction during your ecommerce checkout process.
Furthermore, local payments gives your ecommerce website the chance to offer international customers a familiar payment method. Unfamiliar payment methods can increase suspicion and become a barrier to sale for many customers. "In Germany, for example, wire transfers are the most important local payment method," explained Vodnik. "Whereas in Japan, the Konbini payment method is a popular alternative, representing nearly 40% of some of our clients Japanese transactions." Source: Forbes
On the business operations side, a currency integration streamlines the international payments acceptance process. A multi-currency integrate ecommerce solution also insulates your company from losses stemming from fluctuating currency values, which can change suddenly and unpredictably.