Comparing Salesforce & Dynamics CRM Choosing the right CRM system to fit your needs is a large component of your overall business strategy. Two of the most popular CRM systems are Salesforce and Microsoft Dynamics 2011. Below is an overview of how these two powerful CRM systems compare. Salesforce Pros and Cons Salesforce is the leading CRM system, and as such, there are a variety of resources and a vast support network for the product. It is also easy-to-use and quite scalable. However, it is weak in vertical functionality and there are few vertical add-ons for the product. The system is also weak in ecommerce and marketing solutions, Clarity Connect provides a Salesforce CRM ecommerce integration. MS Dynamics 2011 Pros and Cons MS Dynamics 2011 provides for a range of deployment options, including on premise, SaaS, or hybrid. It is easy to configure and highly customizable. Additionally, there are a wide variety of vertical solution partners, and MS Dynamics 2011 integrates fully into Microsoft Office products. These are just a few of the key differentiators that indicate MS Dynamics 2011’s advanced functionality as a fully integrated CRM solution. Because of Microsoft Dynamics CRM 2011’s advanced functionality, fast run-time, impressive capacity for customization, and full integration with all your office products, Clarity recommends Microsoft Dynamics CRM 2011. Clarity Recommends There are a number of reasons Salesforce remains popular as a CRM system, and developers’ familiarity with the program make it a safe option. However, because of Microsoft Dynamics CRM 2011’s advanced functionality, fast run-time, impressive capacity for customization, and full integration with all your office products, Clarity recommends Microsoft Dynamics CRM 2011. The price, too—about half of Salesforce—makes it a valuable competitor. While we can work with any CRM system, as a Microsoft Certified Partner we have special knowledge of Microsoft CRM products. If you have other questions about integrating MS Dynamics 2011 CRM into your business, contact us today.