Your ecommerce business’s sales productivity is an important component of its overall success, and it applies not just to your own personal productivity but also to that of your customer service, HR, shipping, manufacturing, and product management departments. While a lot of this productivity occurs offline, there are important steps your website can take to maximize sales productivity. Below three of the top productivity boosters that can be built into your website: A Well-Integrated ERP System Your ERP (Enterprise Resource Planning) system can automate the process of a multitude of front-office and back-office functions. From accounting, HR, and other staff management functions to manufacturing and shipping, a well-integrated ERP system can make the difference for your business. This means customizing the ERP system to your business’s unique needs, providing comprehensive training to your employees, and giving the proper personnel access to the right areas. A Smooth Task Management Process The ability to quickly and effectively view and manage tasks will not only save time; it will keep you and your employees accountable for the work that must be performed. There is a variety of great task management software on the market, including Basecamp, JobTraq, and EasyProjects. Each of these programs will allow you to assign projects as necessary and view their progress and the hours spent by various personnel. Clarity can help you integrate a task management system into your overall ERP program. The Ability to Respond to Problems or Questions Right Away If problems are not properly addressed as they happen, they can create a bottleneck that affects a number of systems and procedures. To make sure needs are met as quickly as possible, make sure the system for getting the word out is automated. If problems are not properly addressed as they happen, they can create a bottleneck that affects a number of systems and procedures. To make sure needs are met as quickly as possible, make sure the system for getting the word out is automated. For example, if there’s a delay in shipping, a smoothly automated CRM system will let the customer know what to expect as soon as it happens. Good problem response also means having a visible place on your website where customers can register errors or ask questions, and having a ticket tracking system on the other end to handle any errors, complaints, questions or requests. Ask Clarity about what we can do to help you improve your ecommerce business’s productivity. Find out more about Clarity VenturesSee our Enterprise Web portfolio