QR codes have gained popularity due to their ease-of-use and viral effect. Since these codes eliminate the hassle of typing a website address, users are more likely to scan and visit your website. Many times, this results in an increase in traffic and makes for a successful marketing strategy with a positive ROI. Branding your business's materials to integrate a QR code effectively is an important consideration in this process, and it's why having an experienced QR code designer is essential. QR Code Designers and Effective integration A QR code in itself is not an effective call to action. It needs to be integrated into a branded marketing piece which can be a poster, flyer, etc. When combined with an attractive and actionable piece of content, QR codes can send qualified visitors and leads to your business's website. If you sell products online via an ecommerce storefront, then QR codes can be a great way to offer discounts and immediately send visitors to a page with the discounted price already applied. These promotions are very effective when combined with an attractive advertisement displaying the sale price. QR Codes and Website Formatting If you sell products online via an ecommerce storefront, then QR codes can be a great way to offer discounts and immediately send visitors to a page with the discounted price already applied. When promoting a new QR code campaign, a few considerations are necessary. It's important to understand the ideal size of a QR code in order to make the scanning process as easy as possible. The destination page is also an important element. If the QR code directs a visitor to a mobile-friendly site, it's much easier for the visitor to become engaged and interested in your business's content, products, or services. Marketing Experts and Developers in Austin, Texas Clarity Ventures is a QR code and web development company with over 200 successful projects. If you're interested in a QR mobile promotions project for your company, please contact us by filling out the form below or calling us at 800.928.8160. Find out more about Clarity VenturesSee our Enterprise Web portfolio