Amazon Pay for every industry, where it fits, and only where it fits

Eight verticals out of the box: B2B distribution and wholesale, manufacturing, healthcare and life sciences, nonprofit and fundraising, education, government and public sector, professional services and agencies, and subscription / SaaS / membership.

Amazon Pay is surfaced inside the industry-aware checkout wherever consumer-preferred wallets lift conversion, donations, patient pay, tuition, memberships, retainers, subscription sign-ups, dealer/consumer-side distribution, and hidden on pure B2B invoice AR where ACH and commercial cards are the economics-correct path. The same 48-hour rollout and 25+ ERP connector library covers every vertical.

Buyers click the Amazon Pay button on your checkout page, sign in with their Amazon account, and complete the transaction using the payment method and shipping address already stored at Amazon. The buyer never re-enters a card number or address. For merchants, the experience is a one-click wallet, similar in flow to PayPal or Apple Pay, backed by Amazon's 300M+ active customer base.

Clarity Payment Hub renders the Amazon Pay button alongside your other payment methods in the branded portal and wires the completed transaction back to your ERP in real time. No AR re-keying, no CSV import, no overnight batch.

Amazon Pay is primarily a consumer wallet and performs best on consumer-facing flows, nonprofit giving, healthcare patient pay, tuition and fees, membership dues, professional-service retainers, subscription sign-ups, and consumer-side distribution (dealer end-customer pay).

For pure B2B AR on large-ticket invoices (distribution net-30, manufacturing milestones, wholesale, government commercial purchasing), Amazon Pay is typically hidden and Clarity Payment Hub routes to ACH and commercial cards with Level 2/3 data enrichment, which is the lowest unit-cost path for B2B. The method mix is configurable per industry pattern, per customer segment, and per invoice threshold.

Yes, that's exactly what Payment Hub is designed to do. Amazon Pay sits alongside your primary gateway (Worldpay, Adyen, Cybersource, Fortis, Elavon, etc.) and your ACH rails in the same branded checkout. Commercial card transactions route through your primary gateway so Level 2/3 interchange data enrichment applies. ACH posts through your bank or processor of choice. Amazon Pay runs on Amazon's rails. Each method posts back to the same ERP in real time.

This means you keep commercial-card savings where they matter (B2B commercial cards) and add Amazon Pay conversion lift where it matters (consumer-facing flows), on the same page, with no duplicate integrations.

Yes. Amazon Pay supports recurring / automatic payments through its subscription / auto-pay model, buyers authorize the merchant to charge their Amazon account on a defined schedule. Clarity Payment Hub uses this for tuition payment plans, healthcare payment plans, membership dues, donation recurring giving, and SaaS / subscription billing.

Because the underlying cards live at Amazon, card updates on the buyer side apply automatically, which means lower card-expiry churn on long-running recurring relationships compared to raw card-on-file at a gateway vault.

A-to-z Guarantee is Amazon's buyer-protection program, it gives shoppers confidence that Amazon stands behind the transaction, which is one of the reasons Amazon Pay lifts conversion in consumer-facing flows. Buyers file an A-to-z claim through Amazon if something goes wrong. Amazon mediates, and on eligible transactions merchants are protected by the seller-protection program.

The net effect is that the trust layer travels with the Amazon brand, which is especially useful in nonprofit giving from new donors, healthcare patient self-pay, subscription trials, and other first-time-buyer flows where raw card entry would see higher abandonment.

Amazon Pay is the payment rail behind Alexa voice purchases. An Alexa skill (built by your team or a partner) can trigger recurring donations, subscription renewals, and similar flows through Amazon Pay using the buyer's already-authorized Amazon Pay credentials.

Clarity Payment Hub can expose the same recurring tokens used in the web checkout to your Alexa skill, so voice-originated payments post back to the same ERP accounts, same subscriptions, and same customer records as web-originated payments. For nonprofits running on-air or broadcast fundraising, this is a distinctive channel.

Amazon Pay is PCI DSS Level 1 certified, the highest tier. Because buyers authenticate with their Amazon account and card details live at Amazon, your site and Clarity Payment Hub never touch a PAN in the Amazon Pay flow.

Most deployments qualify for SAQ A on the Amazon Pay portion, the lightest PCI self-assessment available. That means a dramatically shorter annual compliance review, no cardholder-data environment to audit on the Amazon Pay path, and significantly lower risk of breach exposure.

Amazon Pay's merchant terms generally prohibit surcharging on Amazon Pay transactions, so Payment Hub keeps the Amazon Pay path at the non-surcharged price. For card transactions processed through your primary commercial gateway alongside Amazon Pay, Payment Hub supports compliant surcharging with state-by-state rule enforcement, network caps, and the legally required pre-authorization disclosure on eligible card transactions (debit, prepaid, and non-eligible cards excluded automatically).

This keeps your checkout compliant with both Amazon Pay's terms and card-network surcharging rules simultaneously, without AR having to reason about it per transaction.

Clarity Payment Hub is packaged software, not a custom build. A typical Amazon Pay + ERP go-live takes 48 hours once Clarity receives ERP sandbox credentials and Amazon Pay merchant IDs. No new servers, no middleware, no custom code on your ERP.

You keep your Amazon Pay merchant account and your negotiated rates, Clarity does not insert a transaction markup. Implementation is a flat subscription with the ERP integration included.

Each wallet has a different buyer segment and a different strength. PayPal (430M+ accounts) wins on the widest reach and BNPL via Pay Later. Apple Pay and Google Pay win on mobile conversion and device-stored credentials. Amazon Pay (300M+ accounts) wins on the A-to-z Guarantee trust layer, card-updater longevity on recurring, and Alexa voice.

Clarity Payment Hub surfaces all of them in the same industry-aware checkout without duplicate integrations, so the buyer picks the wallet they already carry, and conversion lift happens across segments rather than being tied to one brand choice.

Adding Amazon Pay doesn't require a migration, it's an additive wallet on top of whatever primary gateway you already run. Clarity Payment Hub renders the Amazon Pay button alongside your existing methods in the branded portal. Your current merchant account, ERP integration, and customer records all stay intact. The only new piece is the Amazon Pay merchant ID and the handshake between Payment Hub and Amazon's checkout SDK.

Existing recurring customers already on card-on-file at your gateway don't re-authorize through Amazon. They stay on their current rails. New recurring sign-ups and new consumer-facing flows can start on Amazon Pay, which is where the conversion lift actually compounds.