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The Challenge

Connecting with Clarity Connect™

Clarity Connect™ links Amazon Fulfillment and Microsoft Dynamics CRM through automation and data sharing. Integrating these platforms benefits businesses by streamlining processes and connecting front-end and back-end systems.

Considerations when connecting these applications include security, performance, and physical access. We support both SaaS (Cloud) and On-Premises connection types.

Integration Diagram
Solution Illustration
The Solution

Seamless Integration

Our middleware platform ensures robust and reliable data transfer between Amazon Fulfillment and Microsoft Dynamics CRM.

Implementation Timeline

Go live with Amazon Fulfillment + Microsoft Dynamics CRM in as little as 2–4 weeks.

A proven, repeatable implementation approach that minimizes risk while getting your team to value quickly.

1

Access Enabled

Secure connections established to both Amazon Fulfillment and Microsoft Dynamics CRM, with credentials and environments confirmed.

2

Configuration & Mapping

Field mappings, business rules, and workflows configured using visual tools and pre-built templates.

3

Go Live

Launch production-ready integration with monitoring, alerting, and support in place—typically within 2–4 weeks.

Time to Value

2–4 weeks

Typical implementation window from access granted to production go-live for most Amazon Fulfillment + Microsoft Dynamics CRM deployments.

Project Phases

Discovery
Configure & Map
Validate
Launch

Engagement Model

Guided by Clarity experts with your team involved at key milestones.

Pricing

Simple, transparent pricing for Amazon Fulfillment + Microsoft Dynamics CRM.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$595 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Innovative & Robust

How Middleware Integration Works

Benefits of Integrating Amazon Fulfillment

Integrating Amazon Fulfillment fosters greater efficiency and data accuracy. Automate your critical business processes to deliver consistently outstanding results.

Hover over the steps on the right to see detailed integration points.
Data Mapping

Data Entity Mapping

Explore how data flows between systems with intelligent field mapping and transformation logic.

Order

Synchronization of customer sales orders from Dynamics CRM to Amazon Fulfillment for processing, and subsequent updates from Amazon back to CRM.

Amazon Fulfillment Fields

amazonOrderId (Amazon) purchaseDate (Amazon) orderStatus (Amazon) buyerInfo (Amazon) fulfillmentChannel (Amazon) shippingAddress (Amazon)

Microsoft Dynamics CRM Fields

Order Number (CRM) Order Date (CRM) Status Reason (CRM) Customer (lookup: Account/Contact) (CRM) Total Amount (CRM) Ship To Name (CRM) Ship To Street (CRM) Ship To City (CRM) Ship To State/Province (CRM) Ship To Postal Code (CRM) Ship To Country (CRM)

Mapping Notes

CRM 'Order' (Sales Order) maps to Amazon 'Order'. 'Order Number' in CRM is often the external reference for Amazon. `orderStatus` from Amazon is critical for updating `Status Reason` in CRM. `buyerInfo` in Amazon maps to CRM `Contact` or `Account`. Shipping address fields require direct mapping.

Next Steps

See Amazon Fulfillment + Microsoft Dynamics CRM integration in action.

Explore a guided demo, start a sandbox integration, or speak directly with our solution architects about your specific use cases.

Start Free Trial Request Live Demo
Real-World Applications

Integration Use Cases

Explore how the integration behaves in real business scenarios, with clearly defined steps, outcomes, and execution patterns.

Order-to-Fulfillment & Status Sync

Automatically transfer confirmed sales orders from Dynamics CRM to Amazon Fulfillment for processing and then sync fulfillment status and tracking information back to CRM.

Integration Steps:

  1. 0 Dynamics CRM 'Order' (Sales Order) is marked 'Confirmed' or 'Active'.
  2. 1 iPaaS triggers, extracts Order, OrderItem, and ShippingAddress data.
  3. 2 Data transformed to Amazon's `FBA Outbound Shipment` request format.
  4. 3 iPaaS calls Amazon Fulfillment API (`/fba/outbound/2020-07-01/fulfillments`) to create shipment.
  5. 4 Amazon processes order, provides `Shipment` details (tracking, carrier).
  6. 5 iPaaS polls/receives webhook for Amazon `Shipment` status updates.
  7. 6 Shipment data (tracking number, carrier, ship date) is mapped and updated in Dynamics CRM 'Order' or related 'Activity' entities.
  8. 7 Customer notified (optional, via CRM or marketing automation).

Business Outcome

Accelerated order fulfillment, real-time customer communication, reduced 'where's my order' inquiries, improved sales and service visibility.

Frequency

Near real-time (event-driven)

Business Value

Key Integration Benefits

Discover the strategic advantages and business value of seamless integration between your systems.

Amazon Fulfillment & Dynamics CRM Integration | iPaaS Solution
Key benefit of this integration
Order-to-Fulfillment & Status Sync
Key benefit of this integration
Customer 360 with Fulfillment Insights
Key benefit of this integration
Product Catalog & Inventory Sync
Key benefit of this integration
Returns Processing & Customer Service Case Management
Key benefit of this integration
Bidirectional Data Flow & Orchestration
Key benefit of this integration
✨

Amazon Fulfillment & Dynamics CRM Integration | iPaaS Solution

📋 What You Get

Key benefit of this integration

💼 Business Impact

This benefit directly contributes to improvement in , enabling your team to focus on high-value strategic initiatives.

Technical Documentation

API Endpoints & Data Logic

Technical details for developers and architects.

Method Endpoint Purpose
GET /orders/v0/orders Retrieve order information for processing and status updates. Crucial for syncing orders from Amazon to CRM (e.g., FBM orders) or validating orders pushed from CRM.
POST /fba/outbound/2020-07-01/fulfillments Request Amazon to fulfill customer orders (create outbound shipments) originating from CRM. This is the primary endpoint for sending CRM sales orders to Amazon FBA.
GET /fba/inventory/v1/summaries Retrieve detailed inventory summaries across fulfillment centers. Used to update CRM's product inventory levels for sales team visibility.
POST /reports/2021-06-30/reports Request various reports (e.g., settlement, inventory, order) for bulk data extraction. Useful for less real-time, high-volume data syncs to CRM or a data warehouse for analytics.
PUT /listings/2021-08-01/items/{sellerId}/{sku} Create or update product listings and pricing information. Used for syncing product master data from CRM (or an upstream PIM/ERP) to Amazon.

⚡ Transformation Logic

  • Order Status Harmonization: Map Amazon's diverse `orderStatus` values (e.g., 'Pending', 'Shipped', 'Cancelled') to standardized `Status Reason` values in Dynamics CRM.
  • Address Formatting: Concatenate and format CRM address fields (e.g., 'Ship To Street 1', 'Ship To City') into Amazon's composite `ShippingAddress` object.
  • Product Identifier Matching: Use `sellerSKU` or `ASIN` from Amazon to perform lookups against `Product Number` or custom SKU fields in Dynamics CRM to ensure accurate product linking.
  • Data Type Conversion: Convert date/time formats, numeric types, and boolean values to match the target system's schema requirements.
  • Conditional Logic: Apply rules such as 'Only send orders to Amazon FBA if `fulfillmentChannel` is FBA' or 'Create a CRM case only if `returnStatus` is 'Received'.

🛡️ Error Handling

  • Amazon Rate Limit Exceeded: iPaaS queues requests, implements exponential backoff, and retries.
  • Invalid Product SKU: Data sent to dead-letter queue, admin notified to correct product mapping.
  • Dynamics CRM Data Validation Failure: CRM rejects data (e.g., required field missing); iPaaS logs error, alerts, and quarantines message.
  • Network Interruption: iPaaS retries failed API calls with increasing delays; once connection restored, processes queued messages.
  • Missing Customer Record in CRM: If `buyerInfo` from Amazon doesn't match an existing CRM `Contact`/`Account`, the iPaaS can be configured to create a new `Contact` or flag for review.
Support & Information

Frequently Asked Questions

Common questions about integration implementation, security, and best practices.

No FAQs available for this integration pair.
Pricing

Simple, transparent pricing for Amazon Fulfillment + Microsoft Dynamics CRM.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$599 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Next Steps

See Amazon Fulfillment + Microsoft Dynamics CRM integration in action.

Explore a guided demo, start a sandbox integration, or speak directly with our solution architects about your specific use cases.

Start Free Trial Request Live Demo