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The Challenge

Connecting with Clarity Connect™

Clarity Connect™ links Amazon Seller Central and Kentico through automation and data sharing. Integrating these platforms benefits businesses by streamlining processes and connecting front-end and back-end systems.

Considerations when connecting these applications include security, performance, and physical access. We support both SaaS (Cloud) and On-Premises connection types.

Integration Diagram
Solution Illustration
The Solution

Seamless Integration

Our middleware platform ensures robust and reliable data transfer between Amazon Seller Central and Kentico.

Implementation Timeline

Go live with Amazon Seller Central + Kentico in as little as 2–4 weeks.

A proven, repeatable implementation approach that minimizes risk while getting your team to value quickly.

1

Access Enabled

Secure connections established to both Amazon Seller Central and Kentico, with credentials and environments confirmed.

2

Configuration & Mapping

Field mappings, business rules, and workflows configured using visual tools and pre-built templates.

3

Go Live

Launch production-ready integration with monitoring, alerting, and support in place—typically within 2–4 weeks.

Time to Value

2–4 weeks

Typical implementation window from access granted to production go-live for most Amazon Seller Central + Kentico deployments.

Project Phases

Discovery
Configure & Map
Validate
Launch

Engagement Model

Guided by Clarity experts with your team involved at key milestones.

Pricing

Simple, transparent pricing for Amazon Seller Central + Kentico.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$595 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Innovative & Robust

How Middleware Integration Works

Benefits of Integrating Amazon Seller Central

Integrating Amazon Seller Central fosters greater efficiency and data accuracy. Automate your critical business processes to deliver consistently outstanding results.

Hover over the steps on the right to see detailed integration points.
Data Mapping

Data Entity Mapping

Explore how data flows between systems with intelligent field mapping and transformation logic.

Order

Central to eCommerce, representing a customer purchase. Requires careful synchronization to ensure fulfillment and financial accuracy.

Amazon Seller Central Fields

AmazonOrderId PurchaseDate OrderStatus BuyerInfo ShippingAddress OrderTotal Currency PaymentMethod

Kentico Fields

OrderID OrderDate OrderStatus CustomerGUID BillingAddress ShippingAddress TotalPrice CurrencyCode PaymentMethod PaymentStatus

Mapping Notes

Amazon's OrderStatus needs to be mapped to Kentico's OrderStatus (e.g., 'Pending' to 'Pending', 'Shipped' to 'Processed'). BuyerInfo (PII) from Amazon is limited and must be handled carefully, often resulting in a 'guest' customer in Kentico or matching to an existing Kentico CustomerGUID based on available identifiers. Currency codes must match. Special attention to how Amazon's 'OrderTotal' aligns with Kentico's 'TotalPrice' including taxes and shipping.

Next Steps

See Amazon Seller Central + Kentico integration in action.

Explore a guided demo, start a sandbox integration, or speak directly with our solution architects about your specific use cases.

Start Free Trial Request Live Demo
Real-World Applications

Integration Use Cases

Explore how the integration behaves in real business scenarios, with clearly defined steps, outcomes, and execution patterns.

Amazon Order-to-Fulfillment Automation

Automatically capture new orders from Amazon Seller Central, create corresponding orders in Kentico (for unified reporting/customer history), and push to an ERP/WMS for fulfillment, finally updating Amazon with tracking.

Integration Steps:

  1. 0 New Order event triggered in Amazon SP-API.
  2. 1 iPaaS captures Amazon Order data via webhook.
  3. 2 Data transformed and mapped to Kentico Order schema.
  4. 3 New Order created in Kentico (optional, for unified view).
  5. 4 Order data pushed to ERP/WMS for fulfillment.
  6. 5 Shipment tracking from ERP/WMS synced back to iPaaS.
  7. 6 iPaaS updates Amazon Seller Central with fulfillment details and tracking number.

Business Outcome

Faster order processing, reduced manual errors, real-time tracking updates for customers, improved seller performance metrics on Amazon.

Frequency

Real-time (event-driven)

Business Value

Key Integration Benefits

Discover the strategic advantages and business value of seamless integration between your systems.

Amazon Seller Central & Kentico Integration: Boost eCommerce Sales
Key benefit of this integration
Amazon Order-to-Fulfillment Automation
Key benefit of this integration
Unified Inventory Synchronization
Key benefit of this integration
Product Information Management (PIM) to Amazon Listing
Key benefit of this integration
Amazon Financial Settlement Report Reconciliation
Key benefit of this integration
Intelligent Data Flow: Kentico and Amazon Seller Central
Key benefit of this integration
✨

Amazon Seller Central & Kentico Integration: Boost eCommerce Sales

📋 What You Get

Key benefit of this integration

💼 Business Impact

This benefit directly contributes to improvement in , enabling your team to focus on high-value strategic initiatives.

Implementation Timeline

Go live with Amazon Seller Central + Kentico in as little as 2–4 weeks.

A proven, repeatable implementation approach that minimizes risk while getting your team to value quickly.

1

Access Enabled

Secure connections established to both Amazon Seller Central and Kentico, with credentials and environments confirmed.

2

Configuration & Mapping

Field mappings, business rules, and workflows configured using visual tools and pre-built templates.

3

Go Live

Launch production-ready integration with monitoring, alerting, and support in place—typically within 2–4 weeks.

Time to Value

2–4 weeks

Typical implementation window from access granted to production go-live for most Amazon Seller Central + Kentico deployments.

Project Phases

Discovery
Configure & Map
Validate
Launch

Engagement Model

Guided by Clarity experts with your team involved at key milestones.

Technical Documentation

API Endpoints & Data Logic

Technical details for developers and architects.

Method Endpoint Purpose
GET /orders/v0/orders Retrieve new Amazon orders for processing and fulfillment.
POST /fba/outbound/2020-07-01/fulfillment Create FBA outbound shipments or manage fulfillment orders.
PUT /listings/2021-08-01/items/{sku} Update product listings, including inventory quantities and pricing, based on PIM/ERP data.
POST /reports/2021-06-30/reports Request various reports (e.g., settlement reports, inventory reports) for financial reconciliation or analytics.
POST /notifications/v1/subscriptions Subscribe to real-time events (e.g., new orders, inventory changes) via webhooks for event-driven architecture.
GET /finances/v0/financialEvents Retrieve detailed financial event data for reconciliation and accounting.

⚡ Transformation Logic

  • SKU Harmonization: Map Amazon's 'SellerSKU' and 'ASIN' to Kentico's 'SKU' and potentially a custom 'ASIN' field.
  • Status Mapping: Standardize order and shipment statuses between Amazon's specific lifecycle stages and Kentico's workflow states.
  • Address Standardization: Cleanse and validate shipping/billing addresses for consistency and shipping accuracy.
  • Price & Discount Calculation: Reconcile Amazon's item price, promotions, and taxes to fit Kentico's order item pricing model.
  • Product Attribute Normalization: Transform Kentico's rich product descriptions and attributes to meet Amazon's strict listing format requirements.
  • Currency Conversion: Handle currency differences if operating in multiple geographies, ensuring accurate financial reporting.

🛡️ Error Handling

  • Amazon API rate limits exceeded.
  • Invalid SKU in Kentico for an Amazon order item.
  • Kentico order creation failure due to missing required fields.
  • Amazon product listing rejection due to invalid attributes or image URLs.
  • Temporary network outage between iPaaS and either Amazon or Kentico.
  • Payment processing failure during Kentico order creation for external orders.
Pricing

Simple, transparent pricing for Amazon Seller Central + Kentico.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$595 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Support & Information

Frequently Asked Questions

Common questions about integration implementation, security, and best practices.

No FAQs available for this integration pair.
Implementation Timeline

Go live with Amazon Seller Central + Kentico in as little as 2–4 weeks.

A proven, repeatable implementation approach that minimizes risk while getting your team to value quickly.

1

Access Enabled

Secure connections established to both Amazon Seller Central and Kentico, with credentials and environments confirmed.

2

Configuration & Mapping

Field mappings, business rules, and workflows configured using visual tools and pre-built templates.

3

Go Live

Launch production-ready integration with monitoring, alerting, and support in place—typically within 2–4 weeks.

Time to Value

2–4 weeks

Typical implementation window from access granted to production go-live for most Amazon Seller Central + Kentico deployments.

Project Phases

Discovery
Configure & Map
Validate
Launch

Engagement Model

Guided by Clarity experts with your team involved at key milestones.

Pricing

Simple, transparent pricing for Amazon Seller Central + Kentico.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$595 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Next Steps

See Amazon Seller Central + Kentico integration in action.

Explore a guided demo, start a sandbox integration, or speak directly with our solution architects about your specific use cases.

Start Free Trial Request Live Demo