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Kentico & Dynamics GP Integration: eCommerce-to-ERP Automation

Unify Your Digital Commerce and Financial Operations with Real-time, AI-Powered Integration

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The Challenge

The Disconnect: Why Manual Kentico & Dynamics GP Operations Fail

Without a robust integration, your Kentico eCommerce platform and Dynamics GP ERP operate as isolated silos, leading to critical inefficiencies, data discrepancies, and a hampered customer experience. Manual data transfer is not only time-consuming but also prone to costly errors.

  • Delayed Order Processing & Fulfillment
  • Inaccurate Inventory Leading to Overselling or Stockouts
  • Fragmented Customer Data Across Systems
  • Time-Consuming Manual Financial Reconciliation
  • Out-of-Sync Product Information and Pricing
  • Lack of Real-time Business Insights
Integration Diagram
Solution Illustration
The Solution

The Unified Solution: Intelligent Kentico & Dynamics GP Integration

Our AI-powered iPaaS provides a comprehensive, low-code solution to seamlessly integrate Kentico with Dynamics GP. By orchestrating data flows, automating workflows, and leveraging intelligent capabilities, we bridge the gap between your eCommerce and ERP, creating a single source of truth for your business.

  • Pre-built Connectors for Kentico and Dynamics GP
  • Visual Drag-and-Drop Workflow Designer
  • Real-time Data Synchronization (Event-Driven)
  • AI-Assisted Data Mapping and Validation
  • Robust Error Handling and Conflict Resolution
Implementation Timeline

Go live with Kentico + Dynamics GP in as little as 2–4 weeks.

A proven, repeatable implementation approach that minimizes risk while getting your team to value quickly.

1

Access Enabled

Secure connections established to both Kentico and Dynamics GP, with credentials and environments confirmed.

2

Configuration & Mapping

Field mappings, business rules, and workflows configured using visual tools and pre-built templates.

3

Go Live

Launch production-ready integration with monitoring, alerting, and support in place—typically within 2–4 weeks.

Time to Value

2–4 weeks

Typical implementation window from access granted to production go-live for most Kentico + Dynamics GP deployments.

Project Phases

Discovery
Configure & Map
Validate
Launch

Engagement Model

Guided by Clarity experts with your team involved at key milestones.

Comprehensive Solution Details

  • Pre-built Connectors for Kentico and Dynamics GP
  • Visual Drag-and-Drop Workflow Designer
  • Real-time Data Synchronization (Event-Driven)
  • AI-Assisted Data Mapping and Validation
  • Robust Error Handling and Conflict Resolution
  • Scalable and Secure Integration Architecture
  • Comprehensive Monitoring and Analytics Dashboards

Deep Dive: Kentico & Dynamics GP Integration Architecture

Our integration solution leverages a modern iPaaS to create a robust, scalable, and secure bridge between Kentico's rich eCommerce capabilities and Dynamics GP's powerful ERP functionalities. It's designed for maximum efficiency, real-time data flow, and minimal impact on both systems.

Data Flow Steps

Connectivity & Authentication: Establish secure API connections using Kentico's OAuth 2.0 or API keys and Dynamics GP's Web Services (Windows Authentication / Service Accounts). Credentials are securely managed in the iPaaS vault.

Event-Driven Triggers: Utilize Kentico webhooks for immediate notification of critical events (e.g., new order, customer update, inventory change). For Dynamics GP, the iPaaS can poll for changes or leverage database triggers where applicable.

Data Extraction: Extract relevant data from the source system via its respective APIs, ensuring only necessary fields are retrieved to optimize performance.

Data Transformation & Harmonization: The iPaaS's visual mapping canvas and AI-assisted tools transform and standardize data to fit the target system's schema, handling data type conversions, concatenations, and custom logic.

Business Logic & Validation: Apply custom business rules (e.g., order routing, pricing adjustments) and validate data against predefined rules to ensure data quality and integrity before processing.

Data Ingestion: Ingest the transformed data into the target system using its optimized APIs (e.g., Dynamics GP's eConnect or Web Services, Kentico's /rest endpoints). Batching is used for high-volume, non-real-time operations.

Error Handling & Monitoring: Implement robust error handling with retry mechanisms, dead-letter queues, and automated alerts. Monitor all integration flows through a centralized dashboard for real-time insights and proactive issue resolution.

Data Touchpoints

Kentico Orders to Dynamics GP Sales Orders (SOP)
Kentico OrderItems to Dynamics GP Sales Order Line Items
Dynamics GP Item Master to Kentico Products & Product Variants
Dynamics GP Inventory Levels to Kentico Inventory
Kentico Customers to Dynamics GP Customer Master (RM)
Kentico Payments to Dynamics GP General Ledger (GL) Transactions
Kentico Addresses to Dynamics GP Customer Addresses

"Kentico (Event Source via Webhooks) --> iPaaS (Connectors, Transformation, AI Logic, Orchestration) --> Dynamics GP (API Target via Web Services/eConnect) & Dynamics GP (Event Source via Polling/Triggers) --> iPaaS --> Kentico (API Target for Updates)"

Pricing

Simple, transparent pricing for Kentico + Dynamics GP.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$595 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Innovative & Robust

How Middleware Integration Works

Benefits of Integrating Kentico

Integrating Kentico fosters greater efficiency and data accuracy. Automate your critical business processes to deliver consistently outstanding results.

Hover over the steps on the right to see detailed integration points.
Data Mapping

Key Entities & Intelligent Mapping for Kentico-Dynamics GP

The foundation of a successful integration lies in accurately mapping core business entities between Kentico and Dynamics GP. Our iPaaS provides intelligent tools to streamline this process, ensuring data consistency and integrity.

Order (Kentico) / Sales Order (Dynamics GP)

Customer purchases from Kentico become sales orders in Dynamics GP for fulfillment and financial processing.

Kentico Fields

OrderID OrderDate OrderStatus CustomerGUID BillingAddress.Line1 ShippingAddress.City TotalPrice CurrencyCode OrderItem.SKU OrderItem.Quantity OrderItem.UnitPrice

Dynamics GP Fields

SOPTYPE SOPNUMBE DOCDATE CUSTNMBR ADRSCODE (for Bill-to/Ship-to) XTNDPRCE CURNCYID ITEMNMBR QUANTITY UNITPRCE

Mapping Notes

Kentico's Order header maps to GP's SOPHDRWORK, and OrderItems map to SOPLINEWORK. Ensure consistent status mapping (e.g., 'Pending' in Kentico to 'Quote' or 'Order' in GP, 'Shipped' in GP to 'Completed' in Kentico). Address mapping requires careful concatenation and standardization.

Next Steps

See Kentico + Dynamics GP integration in action.

Explore a guided demo, start a sandbox integration, or speak directly with our solution architects about your specific use cases.

Start Free Trial Request Live Demo
Real-World Applications

Integration Use Cases

Explore how the integration behaves in real business scenarios, with clearly defined steps, outcomes, and execution patterns.

eCommerce Order to Cash Automation

Automate the complete lifecycle of a sales order from Kentico's eCommerce checkout to fulfillment and financial posting in Dynamics GP, ensuring real-time data flow and rapid processing.

Integration Steps:

  1. 0 Customer places an order on Kentico.
  2. 1 Kentico webhook triggers iPaaS to capture new order data.
  3. 2 iPaaS transforms Kentico Order and OrderItem data.
  4. 3 iPaaS creates/updates Customer in Dynamics GP if needed.
  5. 4 iPaaS creates a Sales Order (SOP) in Dynamics GP.
  6. 5 Dynamics GP allocates inventory and initiates fulfillment process.
  7. 6 Fulfillment status updates from GP are synced back to Kentico for customer notifications.
  8. 7 Payment data is posted to Dynamics GP's General Ledger.

Business Outcome

Accelerated order fulfillment, improved cash flow, accurate inventory deduction, and enhanced customer satisfaction.

Frequency

Real-time (event-driven)

Business Value

Key Integration Benefits

Discover the strategic advantages and business value of seamless integration between your systems.

Accelerated Order-to-Cash Cycle
Automate the entire order lifecycle from Kentico checkout to Dynamics GP fulfillment, significantly reducing processing times and improving cash flow.
Real-time Inventory Accuracy
Synchronize inventory levels between Dynamics GP and Kentico in real-time, preventing overselling, optimizing stock management, and enhancing customer trust.
Unified Customer Experience (Customer 360)
Maintain consistent customer profiles across Kentico and Dynamics GP, enabling personalized marketing, improved service, and a holistic view of every customer.
Reduced Manual Errors & Costs
Eliminate manual data entry and reconciliation tasks, drastically cutting down on human errors, operational costs, and the need for rework.
Enhanced Financial Accuracy & Compliance
Automate payment reconciliation and GL postings, ensuring accurate financial reporting, faster closes, and adherence to compliance standards.
Agile & Scalable Operations
Leverage a low-code iPaaS to quickly adapt to changing business needs and easily scale your integration infrastructure to support growing eCommerce volumes.
✨

Accelerated Order-to-Cash Cycle

70% Faster Order Processing

📋 What You Get

Automate the entire order lifecycle from Kentico checkout to Dynamics GP fulfillment, significantly reducing processing times and improving cash flow.

💼 Business Impact

This benefit directly contributes to 70% improvement in Faster Order Processing, enabling your team to focus on high-value strategic initiatives.

Implementation Timeline

Go live with Kentico + Dynamics GP in as little as 2–4 weeks.

A proven, repeatable implementation approach that minimizes risk while getting your team to value quickly.

1

Access Enabled

Secure connections established to both Kentico and Dynamics GP, with credentials and environments confirmed.

2

Configuration & Mapping

Field mappings, business rules, and workflows configured using visual tools and pre-built templates.

3

Go Live

Launch production-ready integration with monitoring, alerting, and support in place—typically within 2–4 weeks.

Time to Value

2–4 weeks

Typical implementation window from access granted to production go-live for most Kentico + Dynamics GP deployments.

Project Phases

Discovery
Configure & Map
Validate
Launch

Engagement Model

Guided by Clarity experts with your team involved at key milestones.

Technical Documentation

API Endpoints & Data Logic

Technical details for developers and architects.

Method Endpoint Purpose
POST, GET, PUT /rest/ecommerce/orders Manage sales orders: create new orders (after Kentico checkout), retrieve order details for fulfillment, update order status.
POST, GET, PUT /rest/ecommerce/products Manage product catalog: create new products, retrieve product details, update pricing and inventory, often sourced from GP.
POST, GET, PUT /rest/customers Manage customer records: create new registrations, retrieve profiles, update contact/address info.
PUT /rest/inventory/{sku} Update inventory levels for specific SKUs in real-time. Critical for reflecting GP stock in Kentico.
POST, GET, DELETE /rest/webhooks Manage webhook subscriptions for event-driven integrations. Essential for real-time order and customer updates.

⚡ Transformation Logic

  • Type Conversion: Automatically convert data types (e.g., string to decimal, date formats).
  • Concatenation/Splitting: Combine or split fields (e.g., Kentico FirstName + LastName to GP CUSTNAME).
  • Lookup Tables: Map specific codes (e.g., Kentico Country Code to GP Country ID) using configurable lookup tables.
  • Conditional Logic: Apply transformations only if certain conditions are met (e.g., apply a discount if Kentico CouponCode is valid).
  • Default Values: Assign default values for missing fields in the source system.
  • Mathematical Operations: Calculate totals, subtotals, or apply percentages.

🛡️ Error Handling

  • Transient Errors: Network timeouts, temporary API unavailability (handled by retries).
  • Data Validation Errors: Invalid data types, missing mandatory fields, business rule violations (routed to dead-letter for correction).
  • Application Errors: Specific error codes from Kentico or Dynamics GP indicating business logic failures (e.g., 'Item not found in GP').
  • Concurrency Conflicts: Multiple updates to the same record simultaneously (handled by conflict resolution strategies).
  • Security Errors: Authentication failures, unauthorized access (trigger immediate alerts).
Pricing

Simple, transparent pricing for Kentico + Dynamics GP.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$595 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Support & Information

Frequently Asked Questions

Common questions about integration implementation, security, and best practices.

General Integration FAQs

▸ What is the best way to integrate Kentico with Dynamics GP?
The most effective approach is to leverage a modern iPaaS (Integration Platform as a Service). An iPaaS provides pre-built connectors, low-code mapping tools, and robust orchestration capabilities to seamlessly synchronize Kentico's eCommerce data (orders, products, customers) with Dynamics GP, ensuring real-time accuracy and automation.

Low-Code/No-Code FAQs

▸ Can I automate Kentico order processing into Dynamics GP without extensive coding?
Absolutely. Modern iPaaS platforms offer low-code/no-code visual designers that empower business users and citizen integrators to create and manage complex Kentico-Dynamics GP workflows. This includes automating order fulfillment, customer data synchronization, and content publishing without writing custom code.

Data Synchronization FAQs

▸ How does this integration handle real-time inventory synchronization between Dynamics GP and Kentico?
The iPaaS facilitates real-time inventory synchronization by either polling Dynamics GP for stock level changes at frequent intervals or, ideally, by reacting to database triggers in GP. These updates are then pushed immediately to Kentico's /rest/inventory/{sku} API, ensuring accurate stock display and preventing overselling.

AI Enhancement FAQs

▸ What role does AI play in Kentico-Dynamics GP integrations?
AI significantly augments these integrations by providing capabilities like automated anomaly detection in Kentico order data (for fraud prevention), AI-assisted data mapping recommendations between systems, intelligent exception handling, and predictive analytics for inventory and customer behavior, enhancing data quality and reducing manual effort.

Data Management FAQs

▸ How can I ensure data consistency for customer records between Kentico and Dynamics GP?
Data consistency is achieved through robust data harmonization and deduplication pipelines within the iPaaS. This involves defining a canonical customer data model, implementing precise field mappings, and applying data validation rules. AI can assist in identifying and merging duplicate customer profiles across both systems.

Challenges & Solutions FAQs

▸ What are the common challenges when integrating Kentico eCommerce with Dynamics GP, and how are they solved?
Common challenges include maintaining real-time inventory accuracy, synchronizing complex product catalogs, harmonizing customer data, ensuring secure payment processing, and automating order fulfillment. A modern iPaaS addresses these by providing robust connectors, visual mapping, event-driven architecture, and comprehensive error handling.

Security & Compliance FAQs

▸ How is security managed for this integration, especially with sensitive data like payments?
Security is paramount. The integration uses encrypted connections (HTTPS/TLS 1.2+), tokenization for sensitive payment data, least-privilege access for service accounts, and secure credential management in an iPaaS vault. Comprehensive audit trails ensure compliance with standards like PCI DSS, GDPR, and CCPA.

Customization FAQs

▸ Can I customize the integration flows to match my unique business rules?
Yes, the iPaaS offers extensive customization options. You can use a low-code visual designer to add custom fields, define conditional logic, implement specific business rules (e.g., order routing, pricing adjustments), and even integrate with other systems, all without complex coding.
Implementation Timeline

Go live with Kentico + Dynamics GP in as little as 2–4 weeks.

A proven, repeatable implementation approach that minimizes risk while getting your team to value quickly.

1

Access Enabled

Secure connections established to both Kentico and Dynamics GP, with credentials and environments confirmed.

2

Configuration & Mapping

Field mappings, business rules, and workflows configured using visual tools and pre-built templates.

3

Go Live

Launch production-ready integration with monitoring, alerting, and support in place—typically within 2–4 weeks.

Time to Value

2–4 weeks

Typical implementation window from access granted to production go-live for most Kentico + Dynamics GP deployments.

Project Phases

Discovery
Configure & Map
Validate
Launch

Engagement Model

Guided by Clarity experts with your team involved at key milestones.

Pricing

Simple, transparent pricing for Kentico + Dynamics GP.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$595 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Next Steps

See Kentico + Dynamics GP integration in action.

Explore a guided demo, start a sandbox integration, or speak directly with our solution architects about your specific use cases.

Start Free Trial Request Live Demo