Integration Hero
Connect™

Unify Microsoft Dynamics 365 & Kentico DXP with Intelligent Automation

Connect your enterprise ERP with your digital experience platform for real-time commerce, streamlined operations, and a 360-degree customer view.

The Challenge

The Disconnect Between eCommerce & ERP Hinders Growth

Without a robust integration, your Kentico eCommerce platform and Microsoft Dynamics 365 ERP operate in silos, leading to inefficiencies, data discrepancies, and a fragmented customer experience.

  • Manual data entry for orders, products, and customers is time-consuming and prone to errors.
  • Out-of-sync inventory leads to overselling, backorders, and customer dissatisfaction.
  • Delayed order processing impacts fulfillment times and cash flow.
  • Lack of a unified customer view prevents personalized marketing and sales efforts.
  • Inconsistent product information across systems creates confusion and compliance risks.
  • Complex refund and return processes strain customer service and financial reconciliation.
Integration Diagram
Solution Illustration
The Solution

Seamlessly Connect Kentico & Dynamics 365 with Our iPaaS

Our intelligent iPaaS provides a robust, low-code platform to seamlessly integrate Kentico DXP and Microsoft Dynamics 365. Automate workflows, synchronize critical business data in real-time, and unlock the full potential of your digital and operational ecosystems.

  • Pre-built, customizable connectors for Kentico and Dynamics 365.
  • Real-time, event-driven data synchronization capabilities.
  • Visual drag-and-drop workflow designer for complex orchestrations.
  • Advanced data mapping and transformation engine.
  • Centralized monitoring and error handling dashboards.
Implementation Timeline

Go live with Microsoft Dynamics 365 + & Kentico | eCommerce ERP Sync in as little as 2–4 weeks.

A proven, repeatable implementation approach that minimizes risk while getting your team to value quickly.

1

Access Enabled

Secure connections established to both Microsoft Dynamics 365 and & Kentico | eCommerce ERP Sync, with credentials and environments confirmed.

2

Configuration & Mapping

Field mappings, business rules, and workflows configured using visual tools and pre-built templates.

3

Go Live

Launch production-ready integration with monitoring, alerting, and support in place—typically within 2–4 weeks.

Time to Value

2–4 weeks

Typical implementation window from access granted to production go-live for most Microsoft Dynamics 365 + & Kentico | eCommerce ERP Sync deployments.

Project Phases

Discovery
Configure & Map
Validate
Launch

Engagement Model

Guided by Clarity experts with your team involved at key milestones.

Comprehensive Solution Details

  • Pre-built, customizable connectors for Kentico and Dynamics 365.
  • Real-time, event-driven data synchronization capabilities.
  • Visual drag-and-drop workflow designer for complex orchestrations.
  • Advanced data mapping and transformation engine.
  • Centralized monitoring and error handling dashboards.
  • AI-powered anomaly detection and self-healing integrations.
  • Scalable, cloud-native architecture for high-volume transactions.

Technical Integration Details: Dynamics 365 & Kentico

Our integration solution leverages a modern iPaaS to establish robust, secure, and scalable data flows between Microsoft Dynamics 365 and Kentico DXP. We prioritize an API-first, event-driven architecture to ensure real-time synchronization and optimal performance.

Data Flow Steps

API Connectivity: Establish secure connections using OAuth 2.0 for Dynamics 365 and API keys/OAuth 2.0 for Kentico, managed securely within the iPaaS.

Event Triggering: Utilize Kentico webhooks for critical events (e.g., new order, customer registration) to initiate immediate iPaaS workflows. For Dynamics 365, leverage its Dataverse eventing model or scheduled polling for changes.

Data Transformation & Mapping: The iPaaS's visual designer allows for drag-and-drop mapping of complex data structures between systems, with low-code transformers for business logic and AI assistance for schema matching.

Workflow Orchestration: Design multi-step workflows to handle end-to-end processes like order fulfillment, ensuring data integrity and correct sequencing across both platforms.

Error Handling & Monitoring: Implement robust error handling with automated retries, dead-letter queues, and centralized dashboards for real-time visibility and alerting.

Data Touchpoints

Kentico: Orders, Products, Customers/Users, Inventory Items, Payment Transactions, Marketing Contacts, Promotions, Shipping Methods, Content Pages.
Dynamics 365: Sales Orders, Purchase Orders, Products, Inventory, Customers (Accounts/Contacts), Invoices, General Ledger, Financial Postings, Shipping Information.

"Kentico DXP (eCommerce, CMS, Marketing) <--> iPaaS (Connectors, Mappings, Workflows, AI) <--> Microsoft Dynamics 365 (ERP, Accounting, CRM, Inventory)"

Pricing

Simple, transparent pricing for Microsoft Dynamics 365 + & Kentico | eCommerce ERP Sync.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$599 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Innovative & Robust

How Middleware Integration Works

Benefits of Integrating Microsoft Dynamics 365

Integrating Microsoft Dynamics 365 fosters greater efficiency and data accuracy. Automate your critical business processes to deliver consistently outstanding results.

Hover over the steps on the right to see detailed integration points.
Data Mapping

Key Entities & Intelligent Data Mapping

Our iPaaS provides a visual, AI-assisted mapping canvas to align the diverse data schemas of Kentico and Microsoft Dynamics 365, ensuring data integrity and consistency across your enterprise.

Product

Represents items available for sale in Kentico eCommerce and managed within Dynamics 365 for inventory, costing, and procurement.

Microsoft Dynamics 365 Fields

SKU ProductName ProductDescription Price Category UoM (Unit of Measure) IsPublished Weight Dimensions

& Kentico | eCommerce ERP Sync Fields

SKU ProductName Price Stock ProductDescription Category IsPublished ManufacturerPartNumber Cost Warehouse

Mapping Notes

SKU is the critical unique identifier. Pricing and stock levels typically originate in Dynamics 365 and flow to Kentico. Product descriptions and images often flow from Dynamics 365 or a PIM system integrated with D365 to Kentico. Handle product variations (color, size) as distinct SKUs or through configurable product attributes consistently.

Next Steps

See Microsoft Dynamics 365 + & Kentico | eCommerce ERP Sync integration in action.

Explore a guided demo, start a sandbox integration, or speak directly with our solution architects about your specific use cases.

Real-World Applications

Integration Use Cases

Explore how the integration behaves in real business scenarios, with clearly defined steps, outcomes, and execution patterns.

New eCommerce Order Processing & Fulfillment

Automate the entire order lifecycle from Kentico checkout to Dynamics 365 fulfillment. When a customer places an order in Kentico, an iPaaS workflow automatically creates a sales order in Dynamics 365, initiates inventory deduction, and triggers shipping processes. Order status updates (e.g., 'Shipped') are then pushed back to Kentico, keeping customers informed.

Integration Steps:

  1. 0 Customer completes purchase on Kentico eCommerce.
  2. 1 Kentico webhook sends new order data to iPaaS.
  3. 2 iPaaS maps Kentico 'Order' entity to Dynamics 365 'Sales Order'.
  4. 3 iPaaS creates 'Sales Order' in Dynamics 365, including line items, customer details, shipping address, and payment information.
  5. 4 Dynamics 365 processes the order, deducting inventory and initiating pick/pack/ship.
  6. 5 Order status changes in Dynamics 365 (e.g., 'Invoiced', 'Shipped') trigger updates via iPaaS back to Kentico.
  7. 6 Kentico updates order status for customer visibility and triggers shipping notifications.

Business Outcome

Reduced manual order entry errors, accelerated order fulfillment, real-time inventory accuracy, improved customer satisfaction through timely updates.

Frequency

Real-time (event-driven)

Business Value

Key Integration Benefits

Discover the strategic advantages and business value of seamless integration between your systems.

Boost Operational Efficiency
Automate manual data entry and redundant tasks between Kentico and Dynamics 365, freeing up staff and accelerating critical business processes.
Ensure Real-time Data Accuracy
Achieve consistent product, inventory, order, and customer data across both platforms, eliminating discrepancies and improving decision-making.
Enhance Customer Experience
Provide accurate stock levels, faster order fulfillment, and personalized interactions through a unified customer view.
Accelerate Order-to-Cash Cycle
Streamline order processing from Kentico to Dynamics 365, leading to quicker invoicing, faster payments, and improved cash flow.
Gain Deeper Business Insights
Combine eCommerce sales data with ERP financials and inventory for comprehensive analytics and strategic decision-making.
Achieve Rapid ROI
Realize significant cost savings and productivity gains, typically achieving a return on investment within 12-18 months.

Boost Operational Efficiency

40% Reduction in manual data entry

📋 What You Get

Automate manual data entry and redundant tasks between Kentico and Dynamics 365, freeing up staff and accelerating critical business processes.

💼 Business Impact

This benefit directly contributes to 40% improvement in Reduction in manual data entry, enabling your team to focus on high-value strategic initiatives.

Technical Documentation

API Endpoints & Data Logic

Technical details for developers and architects.

Method Endpoint Purpose
POST, GET, PATCH /data/SalesOrders Create, retrieve, and update sales orders in Dynamics 365 (e.g., from Kentico orders).
GET, PATCH /data/Products Retrieve and update product master data, including pricing and attributes.
GET, PATCH /data/Inventories Retrieve and update real-time inventory levels for products.
POST, GET, PATCH /data/Customers Create, retrieve, and update customer (Account/Contact) records.
POST /data/GeneralLedgerJournalEntries Post financial transactions, such as payments or refunds.

Transformation Logic

  • Currency Conversion: Automatically convert Kentico currency to D365 base currency if needed.
  • Address Parsing: Standardize and parse address fields from Kentico into D365's structured address format.
  • Status Mapping: Translate Kentico's order/customer statuses to corresponding Dynamics 365 statuses (e.g., 'Payment Captured' to 'Invoice Posted').
  • Product ID Resolution: Resolve Kentico SKUs to Dynamics 365 Product Numbers for line items.
  • Value Lookups: Map Kentico category names to Dynamics 365 category IDs using lookup tables.
  • Data Aggregation: Combine multiple Kentico fields into a single D365 field (e.g., first and last name into a full name field).
Support & Information

Frequently Asked Questions

Common questions about integration implementation, security, and best practices.

General Integration FAQs

Why is integrating Microsoft Dynamics 365 and Kentico crucial for my business?
Integrating Dynamics 365 (ERP) with Kentico (eCommerce/DXP) eliminates data silos, automates critical business processes like order fulfillment and inventory management, ensures real-time data accuracy, and provides a unified customer view. This leads to increased operational efficiency, reduced errors, and a superior customer experience, ultimately driving growth and profitability.

Data Synchronization FAQs

What kind of data can be synchronized between Kentico and Dynamics 365?
Virtually all critical enterprise data can be synchronized. This includes product information (SKUs, descriptions, pricing, images), inventory levels, customer profiles (contacts, accounts, addresses), sales orders, payment transactions, refund/return data, marketing contacts, and promotional codes. The iPaaS ensures accurate mapping and transformation of these entities.

Technology & Approach FAQs

How does an iPaaS facilitate this integration compared to custom coding?
An iPaaS (Integration Platform as a Service) offers pre-built connectors, a low-code/no-code visual designer for workflows and data mapping, and robust error handling. This significantly accelerates development, reduces maintenance costs, empowers business users, and provides a scalable, resilient, and governable solution, unlike complex, brittle, and expensive custom code.

AI & Automation FAQs

How does AI enhance the Dynamics 365 and Kentico integration?
AI augments integrations by suggesting optimal field mappings, automating data validation, detecting anomalies (e.g., fraudulent orders, inconsistent product data), providing intelligent recommendations for workflow optimization, and assisting with self-healing capabilities for error resolution. This leads to higher data quality, more efficient operations, and proactive problem-solving.

Challenges & Solutions FAQs

What are the common integration challenges and how are they addressed?
Common challenges include maintaining real-time inventory sync, managing complex order routing, reconciling payments, and ensuring consistent product data and customer profiles. Our iPaaS addresses these by providing event-driven architecture, robust mapping engines, intelligent conflict resolution, and comprehensive error handling with automated retries and alerts, ensuring data consistency and reducing manual effort.

Security & Compliance FAQs

How do you ensure data security and compliance (e.g., GDPR, PCI DSS) in the integration?
We employ secure API authentication (OAuth 2.0, API keys), enforce HTTPS/TLS 1.2+ encryption for all data in transit, and utilize an iPaaS with robust security features like data encryption at rest, granular access controls, and comprehensive auditing. Our solutions are designed to support data residency, consent management (propagating from Kentico), and tokenization of sensitive payment data to ensure compliance with regulations like GDPR and PCI DSS.

Customization FAQs

Can I customize the integration workflows to fit my unique business processes?
Absolutely. Our low-code iPaaS platform provides extensive customization capabilities. You can easily add custom fields from both Kentico and Dynamics 365, incorporate conditional logic, create custom data transformations, and even integrate with other third-party services, all through a visual interface without extensive coding. This ensures the integration perfectly aligns with your unique operational requirements.

ROI & Implementation FAQs

What is the typical time-to-value for a Dynamics 365 and Kentico integration?
With our pre-built connectors, intelligent automation, and low-code approach, businesses can typically deploy core integration workflows and start realizing significant value within weeks. The time-to-value is dramatically reduced compared to traditional custom development, allowing you to quickly capitalize on improved efficiency and enhanced customer experiences.
Pricing

Simple, transparent pricing for Microsoft Dynamics 365 + & Kentico | eCommerce ERP Sync.

Start with a single integration pair and scale as your business grows—without surprise fees or transaction penalties.

Connect™ Plan

Clarity Connect

$599 /mo

Billed annually • Includes one production integration pair

  • Unlimited transactions and API calls within fair-use limits.
  • Visual workflow designer and reusable mapping templates.
  • Monitoring, alerting, and access to Clarity’s support team.
View full pricing & options
Next Steps

See Microsoft Dynamics 365 + & Kentico | eCommerce ERP Sync integration in action.

Explore a guided demo, start a sandbox integration, or speak directly with our solution architects about your specific use cases.