Are you a site looking to grow overseas? Or perhaps do you want to synchronize various websites? In a world of globalization, any business that wants to succeed has to do both. Because these days, the content people view isn’t restricted by their locale but rather the reach of the organization posting it.
The growth of the internet has allowed people to connect in a way never done before. And free flow of data and information has become the norm. The only barrier that exists is language.
For companies, managing separate sites for each language is a nuisance and fairly impractical. They need something quick and efficient. And so, Progress Sitefinity has come up.
With this CMS, you can create multilingual eCommerce and multi portal websites. And we’re going to break down everything you need to know about them.
With over 7000 languages spoken globally, companies need to translate their content in various languages to connect with an international audience. But this is easier said than done. You can’t just use Google Translate and call it a day. You have to do the translations, and you have to do it well.
On top of that, some languages need digital formatting. For example, languages like Urdu and Arabic read from right to left, whereas English and French do the opposite. There are specifications for each individual language - you can’t possibly know them all.
Additionally, if you’re looking to expand, you probably want more than one or two translations. Companies putting out multilingual content often want to diversify their audience and reach out to as wide a people as possible. Therefore, you need a content managing system like Sitefinity to help you. It will give you various translations while ensuring quality.
Reach a Global Audience
Having multilingual content is extremely important if you have an international business. Because even if you put out the best content, it doesn’t matter if the content isn’t reaching people.
Multilingual content improves the SEO value of your website with local servers. For example, Italian users are more likely to see your site if your content is in Italian. This helps ensure your work is visible in all the countries you do business with, which boosts business and profit.